3 Mistakes To Avoid With Your First Direct Mail Campaign
While many businesses focus their efforts on digital marketing, the reality is that direct mail marketing can still be very effective. In fact, did you know that the response rate for direct mail is 13 times higher than email?
Still, if you're thinking about launching a direct mail campaign to grow your business, there are some common mistakes worth avoiding.
Not Knowing Your Audience
Even the most beautifully designed direct mail campaign can be a total failure if you're not sending your materials out to the right audience.
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